On the outlook it might sound ridiculous for Mahindra even to think of competing with heavy thugs like Ford, Toyota and GM likes in US market. But the bravo is planning to sell Scorpio SUV's and altered pickup version of it in US. Since all of them run of diesel, their offering is on fuel efficiency. These vehicles are projected to give 30 mpg in cities and 37 mpg on highways, a mileage like that for SUV's can be a huge selling point inspite of image problems.
Original Article
http://www.businessweek.com/magazine/content/07_45/b4057063.htm
The problem with American companies is the image thing where everything has to be big without regard to any efficiency, they build SUV's the size of a elephant when the matter of fact all it has to move is a silly needle.
Venkat
Original Article
http://www.businessweek.com/magazine/content/07_45/b4057063.htm
The problem with American companies is the image thing where everything has to be big without regard to any efficiency, they build SUV's the size of a elephant when the matter of fact all it has to move is a silly needle.
Venkat
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